Ad exchange. 3rd party data. Analytics. Amount of data (coverage). 2nd party data⏎
Channel. Chaid. Cost per media property. Chaid. Cross-device marketing⏎
Conversion rate. Channel. 2nd party data. Consistent representation. Content-centric lead nurturing⏎
Content management. Continuity offer. Attribution model. Chaid. Creepy factor⏎
Abandon (outbound). Allowable acquisition cost (AAC). 2nd party data. Algorithm. Addressable tv⏎
Average revenue per user (ARPU). Audience management. Break even (be) response rate. Call-to-action. 24x7 staffing option⏎
Closed loop analysis. Big data. Customer experience (CX). Content-based advertising. Addressable advertising⏎
Cpm. Abandon (outbound). Attribution modeling. Audience management. Addressable tv⏎
Channel. Broadcast email. Audio. Content management. Cost per media property⏎
2nd party data. Behavioral targeting. Addressable advertising. Completeness. Continuity offer⏎